
Research interests
Education
- B.Sc. in Marketing Communication, Faculty of Social Sciences, University of Ljubljana, Slovenia, 2006.
- Master studies of Economics (Strategic and Project Management), Faculty of Economics, University of Maribor, Slovenia, 2008.
- Ph.D. student of Innovative Tourism (regenerative tourism) at the Faculty of tourism studies Turistica, University of Primorska, Slovenia.
Research Fields
Regenerative Tourism, Regenerative Culinary Tourism, Regenerative Storytelling in Tourism, Community Involvement in Regenerative Tourism, Narratives of Place and Identity in Tourism
Other activities
- Member of the project consortium FoodZone – Supporting Food Producers and the Tourism Ecosystem through the Development of Regenerative Culinary Tourism Experiences (2022–2025)
- Senior Lecturer in Project Management at CVŠ Gea College (since 2018)
- Specialized program in Brand Management, UCLA Extension (2016)
- Certified Bullet Proof Manager®, Crestcom International (2012–2013)
- Member of the Slovenian Marketing Association (2010–2014)
- Member of the Project Management Association of Slovenia (2008–2010)
Selected presentations and lectures
- Regenerative Food Tourism Experiences as a Tool for Rural Tourism Development, Resilience, and Recovery
International lecture within the Erasmus+ project FoodZone for European destinations, tourism providers, and food producers, online, March 25, 2025. - Local Food and Opportunities for the Development of Gastronomic Tourism
Lecture for stakeholders of the Regional Development Agency for the Karst and Brkini, online, October 14, 2021. - Development of Gastronomic Tourism Products
Lecture for stakeholders of the Šalek Valley Tourism Board, online, March 2, 2021. - Creative Design and High-Quality Execution of Memorable Tourism Experiences with an Emphasis on Sustainability
Lecture for stakeholders of the Regional Development Agency for the Karst and Brkini, online, January 25, 2021. - Creating Tourism Experiences and Stories That Inspire and Attract
Lecture for stakeholders of the Bela Krajina Regional Development Information Centre, Semič, October 13, 2020. - Creating Tourism Experiences
Guest lecture in the course Designing Tourism Experiences at the University of Maribor, Faculty of Tourism, online, November 8, 2021. - Forum 2010: Projects and Project Management in Achieving Targeted Global Change
Janja Šuler: The Project Selection Process within a Project Portfolio and Its Management as a Means of Achieving Strategic Goals. - 13th International Conference on Corporate and Marketing Communications (2008)
Janja Šuler, Klement Podnar: Corporate and Generic Identity in the Airline Industry. - Research by the Institute for Project Management, Faculty of Economics and Business, University of Maribor (2007)
Igor Vrečko, Anton Hauc, Simon Gregorčič, and Janja Šuler: Strategic Project Implementation and Crisis Management as an Integrated Innovation Process and the Role of Project Management and Communication.
Selected publications
- Berložnik Šuler, J., Gačnik, A. Creative Tourism and Gastronomic Tourism Experiences. Glasnik Slovenskega etnološkega društva (Bulletin of the Slovene Ethnological Society), Print Edition, 2022, Vol. 62, No. 1, pp. 70–82. ISSN 0351-2908.
- Šuler, J. The Project Selection Process within a Project Portfolio and Its Management as a Means of Achieving Strategic Goals. Projektna mreža Slovenije: Journal of the Slovenian Project Management Association, Print Edition, 2011, Vol. 9 [i.e. 14], No. 1, pp. 18–24. ISSN 1580-0229.
- Šuler, J. The Project Selection Process within a Project Portfolio and Its Management as a Means of Achieving Strategic Goals: Master’s Thesis. 2008.
- Šuler, J., Podnar, K. Corporate and Generic Identity in the Airline Industry.
In: PODNAR, Klement (ed.), JANČIČ, Zlatko (ed.). Corporate and Marketing Communications as a Strategic Resource: Response to Contemporary Use, Challenges and Criticism. Proceedings of the 13th International Conference on Corporate and Marketing Communications – CMC, 2008, pp. 43–52. ISBN 978-961-235-322-3. - Šuler, J. Industry and Corporate Identity in the Airline Sector: Bachelor’s Thesis.
2006.
Selected projects
Towards a Mediterranean model of Regenerative Tourism as Climate Change adaptation and risk prevention (Regenera4MED) (April 1, 2025 - December 31, 2027)